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Website Product Marketing Sprints

We create website product marketing content that’s clear and convincing to your ideal buyers so your differentiated value stops going unnoticed.

Short sprints, by design

We work in 2 week (min) to 3 month (max) sprints- for good reason.

Expert blindness turns clarity into ambiguity. We may work together twice, but always with fresh eyes.

No curse of knowledge

Tinkering is fun, just not effective. Short timelines create a bias toward action- for everyone. 

No tinkering

Here when you needs us, not when you don't. No retainers. No W2s. No pressure if we don't like each other ;)

No wasted spend

Startups and scaleups change- a lot. Short sprints ensure we can adapt when you do, which may be often.

No handcuffs

Positioning

We'll help you refine your target market and frame your product, category, and competitive set so ideal buyers know how you fit within their world today.

Home page

Product pages

Website deliverables: 

Put the product back in your marketing

How we turn your website into a product marketing hub.

Build the foundation to your go to market

Keep your positioning and messaging clear and compelling as you expand your features, products, and target market over time.

Positioning and messaging

Fuel your demand generation programs with a war chest of messaging assets, landing pages, and social proof from your website.

Go-to-market content assets

Turn your website into a product marketing hub that converts prospects into demos, trials, and paid plans on its own.

Conversion
multipliers

It all starts with your website product marketing.

Build your sprint.

How it works

First, we'll work together to diagnose your most pressing product marketing roadblocks. Then we'll decide what website product marketing content will best accomplish your goals.

Step 1:
Strategy & Scope

Second, we'll conduct all necessary research- from customer interviews and market research to pricing surveys and segmentation- so we understand you, your market, your competitors, and your customers. 

Step 2:
Research & Alignment

Second, we'll conduct all necessary research- from customer interviews and market research to pricing surveys and segmentation- so we understand you, your market, your competitors, and your customers. 

Step 3:
Copy &
Wireframes

Last, if you need help designing and developing your website product marketing content, we'll do it for you. 

Step 4:
Design & Development

"When any of our B2B clients need product marketing (which is most of them), we send them straight to Drew."

Johnathan Dane

CEO, KlientBoost

"When it comes to product marketing, I always turn to Drew. He's the best PMM I've ever worked with. Hire him now."

Obaid Duranni

Head of Brand & Content, HockeyStack

Pricing

Three ways to work with Watermelon PMM

Intro

Schedule a consult

Free

30 mins.

Call me.
Let's chat.
It's free. 
For 30 minutes.

Sprint

Schedule a consult

$5,000

starting at

- Strategy & scope
- Research & alignment
- Copy & wireframe
- Design & dev (optional)
- 2 weeks to 3 months (max)

Sidekick

Schedule a consult

$250

per hour

I train founders and PMMs from B2B startups and scaleups on positioning, messaging, narrative, pricing, sales pitch, and go-to-market

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Tel. 123-456-7890
500 Terry Francine St.

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